Everything you want
to know about Mailizio

Mailizio is an enterprise Email Builder designed for CRM teams at leading brands. The platform offers exclusive interactive modules (360° view, in-email video, multi-view product cards), AI powered on your content, built-in competitive intelligence, and native connectors with the leading ESPs (Batch, Braze, Adobe Campaign, Salesforce, Brevo, Customer.io, …). Unlike generalist tools, Mailizio also offers custom feature development to meet the specific needs of CRM teams.

No. Mailizio is an email production and design tool, not an ESP (Email Service Provider). It connects to your existing routing tool or CEP (Batch, Braze, Adobe Campaign, Salesforce, Brevo, Customer.io, etc.) and sends it ready-to-send HTML templates. You keep your current ESP and add Mailizio as your email production layer.

Mailizio is designed for CRM and marketing teams at large brands and mid-size companies. It is particularly suited for the Fashion & Lifestyle, Travel & Tourism and Tech & Innovation sectors. Our typical clients have between 2 and 20 people in their CRM team and regularly send campaigns to subscriber bases ranging from tens of thousands to several million contacts.

Mailizio onboarding is tailored to each client's specific needs. From day one, a dedicated Customer Success Manager guides you through your workspace setup, brand guidelines integration, and creation of your first templates. Most clients are fully autonomous within 72 hours.

No. Mailizio is designed to be usable without any technical skills. The drag & drop editor is intuitive and the block library lets you create professional emails without writing a single line of code. Non-technical CRM teams are autonomous from the very first hours.

But for email developers, Mailizio also offers an IDE “Editor” mode that lets you code and customize newsletters in advanced HTML/CSS, create custom modules, or edit CSS styles directly.

Yes. Our team supports you in migrating your existing HTML templates. Mailizio can import standard HTML and our Customer Success team can faithfully recreate your templates in the Mailizio editor during onboarding. This service is included in the Business and Enterprise plans.

The 360° view is compatible with modern email clients (Gmail, Apple Mail, Outlook 2019+). On clients that don't support advanced interactivity, an automatic fallback is displayed — a high-quality static product image. Our modules are tested and certified on all major email clients.

Mailizio includes automatic monitoring of your direct competitors' newsletters. You define the list of brands to watch, and Mailizio collects their emails, analyzes their structure, sending frequency, and subject line strategies. A dedicated section is available within the platform.

Yes. Mailizio AI is trained on sector-specific data (fashion, travel, tech) and can be fine-tuned with your tone of voice. During onboarding, a questionnaire is completed by the client to precisely define the AI's scope, context, and usage parameters (tone, datasets, business constraints). The AI uses the model from French company Mistral. It suggests optimized subject lines, email body content, and CTAs aligned with your brand codes.

Mailizio integrates natively with Batch, Braze, Adobe Campaign Classic, Salesforce Marketing Cloud, Brevo, Customer.io, Reelevant and many more.
We are also the only Email Builder to be an official partner of Batch — see the dedicated page.
We are also an official technology partner of Braze — see the dedicated page.

Yes. Mailizio is one of the few email builders to offer a native bidirectional connector with Adobe Campaign Classic. Templates created in Mailizio are pushed directly into ACC in one click — no manual HTML export, no copy-paste. ACC personalization variables are also available in the Mailizio library through our advanced integration.

Coming soon — Mailizio's REST API (Swagger-documented) will let you automate template creation and export from your CMS or any other internal system. Tech teams will be able to trigger template creation programmatically and retrieve the exported HTML.

Mailizio currently offers 3 plans:
Starter at €290/month, Pro at €990/month and Business at €1,590/month, with a 13% discount applied on annual subscriptions.
Contact us for the full details of included features.

We don't offer a self-service trial, but a guided personalized demo with a Mailizio expert. This approach lets us show you exactly the features relevant to your sector and use case — far more effective than an unguided trial period.

Yes. You can upgrade to a higher plan at any time — the price difference is prorated. For a downgrade, it takes effect at the next renewal of your billing cycle. Contact your Customer Success Manager for any changes.